Jay Rosen, an NYU professor and source of many great insights about the nature of the press, has several obversations worth reading about the wikileaks dump of Afghanistan documents. The one that most resonated with me concerns the likely effect of the leak:
8. I’ve been trying to write about this observation for a while, but haven’t found the means to express it. So I am just going to state it, in what I admit is speculative form. Here’s what I said on Twitter Sunday: “We tend to think: big revelations mean big reactions. But if the story is too big and crashes too many illusions, the exact opposite occurs.” My fear is that this will happen with the Afghanistan logs. Reaction will be unbearably lighter than we have a right to expect— not because the story isn’t sensational or troubling enough, but because it’s too troubling, a mess we cannot fix and therefore prefer to forget.
Last week, it was the Washington Post’s big series, Top Secret America, two years in the making. It reported on the massive security shadowland that has arisen since 09/11. The Post basically showed that there is no accountability, no knowledge at the center of what the system as a whole is doing, and too much “product” to make intelligent use of. We’re wasting billions upon billions of dollars on an intelligence system that does not work. It’s an explosive finding but the explosive reactions haven’t followed, not because the series didn’t do its job, but rather: the job of fixing what is broken would break the system responsible for such fixes.
The mental model on which most investigative journalism is based states that explosive revelations lead to public outcry; elites get the message and reform the system. But what if elites believe that reform is impossible because the problems are too big, the sacrifices too great, the public too distractible? What if cognitive dissonance has been insufficiently accounted for in our theories of how great journalism works… and often fails to work?